Design X Photo

Design X Photo is a branding project for a hypothetical conference focused on the intersection of graphic design & photography. When creating the visual identity for the conference, I wanted to figure out a way to best explore the visual relationship between two-dimenstional design and the world of photograph. Ultimately, I set the parameter that all visual material couldn't contain any sort of photographic material, and the idea of photography could only be alluded to using strictly typography and graphic language.

Design X Photo Branding Design X Photo Branding

Logo Concept

Using a standard photography composition guide as an inspiration point, the Design X Photo logo uses it's guidelines as a basis for placement of type and the configuration of the X icon.

Bus Banner Booklet Booklet Pole Banner tickets badges Booth Banner Design X Photo Branding